With 15+ years in enterprise B2B, regulated healthcare, medtech, and global IoT standards, I transform complex technical requirements into scalable design systems. I make daily creative production predictable, efficient, and brand-compliant from print to digital.

Senior Visual & Publications Designer.

I build the visual engines that keep growing brands cohesive.

Winery Brand Architecture & Visual System.

Brand Identity & Packaging Strategy

The Challenge:

Built a luxury brand identity and design framework from scratch for a boutique winery, establishing a cohesive visual language for their initial varietals while engineering strict layout and navigation rules to seamlessly support future portfolio expansion.

The Solution:

Engineered a minimalist, geometric dry-to-sweet navigation scale that functions as a modular framework. It replaces dense text blocks with a precise, scalable data visualization tool built for future portfolio expansion.

Multi-Platform Marketing & Brand Execution

The Challenge.

As Communications Chair, led the end-to-end creative rollout for a major event series across LinkedIn, Instagram, and Mailchimp without overextending creative bandwidth.

The Solution.

Built reusable social and email design toolkits, established strict production guidelines, and executed cross-device QA to ensure brand integrity from initial teaser graphics to final registration pages.

Restricted Enterprise Vault.

Looking for high-stakes enterprise governance, multi-brand systems, and maritime technical layout work? Detailed case studies featuring corporate publications and complex compliance ecosystems are protected due to active non-disclosure agreements.

"Amanda truly understood our business... her collaborative approach and foresight have been instrumental in our growth." — Edgewood Estates Co-owner

amanda@asouthworth.com
© 2026 Amanda Southworth